Well not really, but they come pretty close...
Check out this latest one, screening in New Zealand as we speak...
Really? Two otherwise fine women, run into each at speed, EXPLODE and who emerges from the dust...The sexed-up and presumably 'better' version of the two women, morphed into one, hot on the tail of "Scooter-Goober. PUH-leese!! Give us a break. I don't even know where to start.
Even Zach hates this ad.
I just wanted to say too, whoever works for Lynx must waste more time sitting around dreaming up sexist ad campaings then making new products. "Really, just mix the 2 together! Its a whole new smell!". gaaa!
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I also DETEST these ads. Awful, awful, awful. It is up there with the Tui ads, the ones with the bikini- clad moonhopping ones.. need I go on? I am blown away by the "brilliance" of advertising execs and the fact that people (like my own father for example- whom I love but ARGH) think they're hilariously funny. Isn't it just so lovely to know that feminism is alive and well in our so-called culture.
Yeah! Its absolutley nuts. They might as well just be blatant and have a couple of chicks in bikinis stradling a horse, eating burgers and making out with each other. Oh wait...Burger King anyone?
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